Relevant Leadership Blog

A Lesson In Marketing

Today I am in the virtual studio speaking to the leadership team at Charles Schwab. Let me tell you how that happened. 11 years ago I wrote an article on LinkedIn about how to grow your influence. It was read by Liz Hall, VP of Training for C&A Industries, a staffing company in Omaha, Nebraska. Liz got on my site and bought my book The Power of Influence. When the order came through I saw her title in charge of training so I emailed her and started a dialogue. A few months later I was speaking in Nebraska for Subway

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