Advice From Joseph Stalin That Will Change The Way You Communicate

I am currently working with Colorado Children’s Hospital to help them develop their story for their upcoming fundraising campaign. Colorado Children’s is a remarkable facility that has moved to the number three ranked children’s hospital in the nation and the goal for this upcoming campaign is over $300 Million dollars.   How impactful would your communication need to be to raise over $300 million?   As we had our initial meeting I shared a thought that is helping to shape the story and it is an important concept for every communicator to understand if they want to be effective and influential.   The concept comes from a quote from Joseph Stalin. (It may be hard for you to get your head around a mass murderer’s advice being applicable to a hospital that saves millions of lives – but go with me for a minute).   Stalin said, “One man’s death
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How Leaders Create Strong Cultures

I believe the old adage “leadership drives business” isn’t true anymore. In today’s world – “Culture Drives Business” – The Leaders role then is to help create and maintain culture.   Last week my friend Cindy told me a story that every leader who wants to create a strong culture needs to understand.   Several years ago Cindy and her kids noticed that two Robins had built a nest in one of their trees. As they paid attention to the Robin’s activity they realized that there were eggs in the nest. Those eggs soon hatched four baby birds.   Cindy and her kids took ownership of the baby birds. They loved to watch them and would check in on them regularly.   Then one day as Cindy was putting clothes away in one of the kid’s rooms – she saw something she hadn’t ever seen before or since. She saw
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